The video "Expert Explains Hidden Airport Design Tricks That Guide Travelers | WSJ Pro Perfected" looks like a segment on airport terminal design. Because it is.
It doubles as a lesson for anyone building products in tech:
An airport terminal is a multi-use physical space. Beyond the obvious passenger/airline interactions, there's also security and commerce, plus everything required to support that.
And if you're thinking quantitatively, that terminal represents a mix of networks and flows and processes, some of which can be modeled out.
Then there's the qualitative side of helping orient and guide people, many of whom have never been here before and some of whom are stressed or in a hurry.
As you watch this video, note the balance of concerns – passenger, airline (business/operations), airplane (space, physics), security, commerce.
From there, take a look at your company's products. Have you identified all of the processes and flows? Have you noted the different actors involved and balanced their competing concerns?
(This is especially relevant to anyone building AI-based products. Does your eagerness to use AI upset that balance?)
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